From public IRS filings
GREENER BY DEFAULT
CHICAGO, IL · Food, Agriculture & Nutrition
Mission
GREENER BY DEFAULT'S MISSION IS TO CONSULT WITH INSTITUTIONS TO APPLY BEHAVIORAL SCIENCE TO FOOD POLICY, NUDGING DINERS TOWARD SUSTAINABLE PLANT-BASED FOOD WHILE PRESERVING FREEDOM OF CHOICE.
Financials (IRS Form 990)
Total revenue
$1.7M
Total expenses
$891K
Total assets
$1.5M
Program expense ratio
8176%
Source: IRS Form 990, tax year 2024.
Who funds GREENER BY DEFAULT
$2.4M in foundation grants on record from 8 funders — from IRS 990 grant line items.
| Funder | Total given | Grants |
|---|---|---|
| Windward Fund | $700K | 1 |
| National Philanthropic Trust | $572K | 2 |
| Karuna Foundation | $360K | 1 |
| Fidelity Investments Charitable Gift Fund | $319K | 2 |
| Better Food Foundation | $155K | 1 |
| Humane America Animal Foundation | $135K | 1 |
| Vanguard Charitable Endowment Program | $30K | 1 |
| Donor Advised Charitable Giving | $28K | 2 |
| Rancho Santa Fe Foundation | $15K | 1 |
Leadership
KATHERINE CANTRELL — COO (Principal officer)
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