From public IRS filings
RETHINK MEDIA INC
SAN FRANCISCO, CA · Education
Mission
ReThink Media believes that collaborative communications are key to winning real social and political change that endures. We help organizations, coalitions, and movements use the media to reach the right audiences with the right messages. (Cont. on Sch O)
Financials (IRS Form 990)
Total revenue
$1.8M
Total expenses
$2.2M
Total assets
$2.2M
Program expense ratio
74%
Source: IRS Form 990, tax year 2024.
Who funds RETHINK MEDIA INC
$4.6M in foundation grants on record from 12 funders — matched from IRS 990 grant line items. Some matches may be approximate.
| Funder | Total given | Grants |
|---|---|---|
| Proteus Fund | $1.8M | 4 |
| Carnegie Corporation of New York | $774K | 3 |
| Neo Philanthropy | $650K | 3 |
| Ploughshares Fund | $323K | 3 |
| Mertz Gilmore Foundation | $250K | 4 |
| Colombe Peace Foundation | $235K | 2 |
| Donor Advised Charitable Giving | $175K | 3 |
| Kisco Foundation | $150K | 2 |
| Tides Advocacy | $120K | 1 |
| American Council of Learned Societies | $78K | 1 |
Leadership
Mark Reading-Smith — Executive Dir. (Principal officer)
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