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    Rowan County United Way logo

    Rowan County United Way

    ActiveHuman Services
    SALISBURY, NCWebsite
    EIN (Tax ID):

    About Rowan County United Way

    To lead the community by mobilizing resources, making a lasting impact for those in need and shaping a better future for everyone; connecting people and resources to build a stronger community through funding health and human services programs, community development initiatives, and collaboration.

    Focus Areas

    Substance UseMental HealthHealthy Lifestyle BehaviorsBasic NeedsCommunity capacity buildingNonprofit collaboration (The HUB)

    Who They Fund

    Rowan County residents / local community memberslow-income individuals and familiespeople experiencing mental health challengespeople affected by substance use disorderlocal nonprofit organizations and volunteers

    About Rowan County United Way

    Rowan County United Way Inc. uses a community impact model to direct local funds into health and human services, with competitive grants tied to county-identified needs and measurable outcomes. Its recent awards show a clear emphasis on operations support for local nonprofits serving Rowan County residents, alongside capital support for community-serving facilities and shared nonprofit infrastructure. The largest recent grant listed is $180,000 to Nazareth Child & Family in Rockwell for operations, followed by multiple six-figure operating grants to One Love Community Program and Families First NC in Salisbury. The foundation also backs basic needs, mental health, substance use, and healthy lifestyle work through agencies embedded in the county’s service network. Another defining feature is the HUB initiative, a shared nonprofit center with below-market-rate leasing, offices, meeting space, and shared resources designed to reduce overhead and support organizational capacity. Recent grants also include Rowan Helping Ministries, Salvation Army, Family Crisis Council, Capstone Recovery, and Rowan County Literacy Council, showing a repeated pattern of funding established local providers rather than one-off projects.

    What Rowan County United Way Funds

    In basic needs and crisis response, the foundation supported Rowan Helping Ministries with $125,001 in 2024 for capital work and $41,667 in 2025 for capital work, signaling investment in service capacity as well as operations. Mental health and substance use priorities appear through operating support to Capstone Recovery, which received $63,650 in 2024, $63,000 in 2023, and $57,285 in 2025. Family support is also visible in grants to Family Crisis Council, including $70,000 in 2024, $63,000 in 2025, and $61,200 in 2023. Community development and youth-serving work show up in grants such as $61,750 in 2024 to Rowan County Literacy Council for operations and $45,000 in 2023 to Community in Schools for operations. These awards fit the foundation’s priority areas of substance use, mental health, healthy lifestyle behaviors, and basic needs.

    How Rowan County United Way Gives

    Typical grant size falls in a moderate local range: p25 is $45,000, median is $61,475, and p75 is $111,875. The recent record also shows repeat support across multiple years for several recipients, including Families First NC, One Love Community Program, Salvation Army, Family Crisis Council, Capstone Recovery, Nazareth Child & Family, and Rowan County Literacy Council. Most awards are listed as operations, with a smaller number of capital grants. The foundation uses a local community impact model and a competitive grant cycle for Rowan County 501(c)(3) agencies; the active program descriptions also say unsolicited applications are accepted for the community impact grants.

    Financial Snapshot

    Annual Giving

    $803K

    Total Assets

    $1.7M

    Total Revenue

    $1.1M

    Total Expenses

    $1.4M

    Typical Grant Size

    Most grants fall between $45K and $112K, with a median of $61K.

    25th Percentile

    $45K

    Median

    $61K

    75th Percentile

    $112K

    Geographic Reach

    Local1 state funded
    Funding intensity
    Low
    High
    Headquarters

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    Privacy PolicyTerms of ServiceSystem Status
    56-0642828
    Latest Form 990: 2025
    Total assets: $1.7M
    3 filings on record
    Find their full 990 filing →
    See If You're a Fit — FreeFree account · instant fit score · similar funders

    Funding Style

    community investmentnonprofit partnershipscapacity buildingcollaborative resource mobilization

    Topics

    mental health services access and supportsubstance use prevention and recovery servicesbasic needs assistance (food, housing, emergency financial aid)nonprofit capacity building and sustainabilityvolunteer recruitment, training, and engagementcommunity-led investment and local partnership development

    Where Rowan County United Way Makes Grants

    Grantmaking is entirely local and entirely in North Carolina: 100% of grants in the provided recent list went to recipients in the HQ state. Salisbury appears frequently, including grants to One Love Community Program, Families First NC, Salvation Army, Family Crisis Council, Capstone Recovery, Rowan County Literacy Council, Rowan-cabarrus YMCA, and the Salisbury Police Department. Rockwell and China Grove also appear among recipient locations, showing countywide coverage rather than a single-city focus. The country distribution is all U.S. recipients.

    Frequently Asked Questions About Rowan County United Way

    What types of programs does Rowan County United Way Inc. fund?

    The foundation funds substance use, mental health, healthy lifestyle behaviors, and basic needs. It also supports nonprofit capacity building and collaboration through the HUB initiative, including shared space and shared resources for local nonprofits.

    Does Rowan County United Way Inc. accept unsolicited applications?

    Yes for the community impact grants. The active program descriptions for Community Impact Competitive Grants and the Community Impact Competitive Grant Cycle both say unsolicited applications are accepted for local Rowan County 501(c)(3) agencies in priority areas.

    What is the typical grant size?

    The typical grant size is moderate: p25 is $45,000, the median is $61,475, and p75 is $111,875. Recent grants also include six-figure awards, especially for operations and capital support.

    Who can apply for community impact funding?

    Rowan County 501(c)(3) agencies that provide programs in the organization’s priority areas can apply. The model is built around a competitive grant cycle and measurable outcomes aligned with county needs.

    Are grants focused on a particular geography?

    Yes. The foundation’s geographic scope is local, and 100% of the recent grants listed went to recipients in North Carolina. The recent recipient cities include Salisbury, Rockwell, and China Grove.

    Latest 990 Filing

    2025

    Source: IRS Form 990-PF, fiscal year 2025.

    Recent Grants

    Most recent grants reported to the IRS.

    RecipientLocationAmountYearPurpose
    FAMILIES FIRST NCSALISBURY, NC$140,7332025OPERATIONS
    ONE LOVE COMMUNITY PROGRAMSALISBURY, NC$131,7502025OPERATIONS
    SALVATION ARMYSALISBURY, NC$99,0002025OPERATIONS
    FAMILY CRISIS COUNCILSALISBURY, NC$63,0002025OPERATIONS
    CAPSTONE RECOVERYSALISBURY, NC$57,2852025OPERATIONS
    ROWAN COUNTY LITERACY COUNCILSALISBURY, NC$55,5752025OPERATIONS
    SALISBURY POLICE DEPARTMENTSALISBURY, NC$51,5002025CAPITAL
    NAZARETH CHILD & FAMILYROCKWELL, NC$45,0002025OPERATIONS
    ROWAN HELPING MINISTRIESSALISBURY, NC$41,6672025CAPITAL
    ROWANCABARRUS YMCASALISBURY, NC$40,5002025OPERATIONS
    ROWANSALISBURY SCHOOLSALISBURY, NC$27,0002025OPERATIONS
    BOYS SCOUTS OF AMERICAALBEMARLE, NC$22,5002025OPERATIONS
    RUFTYHOLMES SENOIR CENTERSALISBURY, NC$15,7502025OPERATIONS
    MAIN STREET MISSIONCHINA GROVE, NC$11,2502025OPERATIONS
    ONE LOVE COMMUNITY PROGRAMSALISBURY, NC$157,5002024OPERATIONS
    FAMILIES FIRST NCSALISBURY, NC$156,3702024OPERATIONS
    ROWAN HELPING MINISTRIESSALISBURY, NC$125,0012024CAPITAL
    MAIN STREET MISSIONCHINA GROVE, NC$112,5002024CAPITAL
    SALVATION ARMYSALISBURY, NC$110,0002024OPERATIONS
    FAMILY CRISIS COUNCILSALISBURY, NC$70,0002024OPERATIONS
    CAPSTONE RECOVERYSALISBURY, NC$63,6502024OPERATIONS
    ROWAN COUNTY LITERACY COUNCILSALISBURY, NC$61,7502024OPERATIONS
    SALISBURY POLICE DEPARTMENTSALISBURY, NC$51,5002024CAPITAL
    NAZARETH CHILD & FAMILYROCKWELL, NC$50,0002024OPERATIONS
    ROWAN-CABARRUS YMCASALISBURY, NC$45,0002024OPERATIONS
    ROWAN-SALISBURY SCHOOLSALISBURY, NC$30,0002024OPERATIONS
    BOYS SCOUTS OF AMERICAALBEMARLE, NC$25,0002024OPERATIONS
    RUFTY-HOLMES SENOIR CENTERSALISBURY, NC$17,5002024OPERATIONS
    NAZARETH CHILD & FAMILYROCKWELL, NC$180,0002023OPERATIONS
    ONE LOVE COMMUNITY PROGRAMSALISBURY, NC$167,5002023OPERATIONS
    FAMILIES FIRST NCSALISBURY, NC$125,2072023OPERATIONS
    SALVATION ARMYSALISBURY, NC$99,0002023OPERATIONS
    CAPSTONE RECOVERYSALISBURY, NC$63,0002023OPERATIONS
    FAMILY CRISIS COUNCILSALISBURY, NC$61,2002023OPERATIONS
    COMMUNITY IN SCHOOLSSALISBURY, NC$45,0002023OPERATIONS
    BOYS SCOUTS OF AMERICAALBEMARLE, NC$45,0002023OPERATIONS
    ROWAN-CABARRUS YMCASALISBURY, NC$45,0002023OPERATIONS
    ROWAN-SALISBURY SCHOOLSALISBURY, NC$27,0002023OPERATIONS
    RUFTY-HOLMES SENOIR CENTERSALISBURY, NC$13,0502023OPERATIONS
    MAIN STREET MISSIONCHINA GROVE, NC$10,6562023OPERATIONS

    FAMILIES FIRST NC

    $140,733
    SALISBURY, NC2025

    OPERATIONS

    ONE LOVE COMMUNITY PROGRAM

    $131,750
    SALISBURY, NC2025

    OPERATIONS

    SALVATION ARMY

    $99,000
    SALISBURY, NC2025

    OPERATIONS

    FAMILY CRISIS COUNCIL

    $63,000
    SALISBURY, NC2025

    OPERATIONS

    CAPSTONE RECOVERY

    $57,285
    SALISBURY, NC2025

    OPERATIONS

    ROWAN COUNTY LITERACY COUNCIL

    $55,575
    SALISBURY, NC
    2025

    OPERATIONS

    SALISBURY POLICE DEPARTMENT

    $51,500
    SALISBURY, NC2025

    CAPITAL

    NAZARETH CHILD & FAMILY

    $45,000
    ROCKWELL, NC2025

    OPERATIONS

    ROWAN HELPING MINISTRIES

    $41,667
    SALISBURY, NC2025

    CAPITAL

    ROWANCABARRUS YMCA

    $40,500
    SALISBURY, NC2025

    OPERATIONS

    ROWANSALISBURY SCHOOL

    $27,000
    SALISBURY, NC2025

    OPERATIONS

    BOYS SCOUTS OF AMERICA

    $22,500
    ALBEMARLE, NC2025

    OPERATIONS

    RUFTYHOLMES SENOIR CENTER

    $15,750
    SALISBURY, NC2025

    OPERATIONS

    MAIN STREET MISSION

    $11,250
    CHINA GROVE, NC2025

    OPERATIONS

    ONE LOVE COMMUNITY PROGRAM

    $157,500
    SALISBURY, NC2024

    OPERATIONS

    FAMILIES FIRST NC

    $156,370
    SALISBURY, NC2024

    OPERATIONS

    ROWAN HELPING MINISTRIES

    $125,001
    SALISBURY, NC2024

    CAPITAL

    MAIN STREET MISSION

    $112,500
    CHINA GROVE, NC2024

    CAPITAL

    SALVATION ARMY

    $110,000
    SALISBURY, NC2024

    OPERATIONS

    FAMILY CRISIS COUNCIL

    $70,000
    SALISBURY, NC2024

    OPERATIONS

    CAPSTONE RECOVERY

    $63,650
    SALISBURY, NC2024

    OPERATIONS

    ROWAN COUNTY LITERACY COUNCIL

    $61,750
    SALISBURY, NC2024

    OPERATIONS

    SALISBURY POLICE DEPARTMENT

    $51,500
    SALISBURY, NC2024

    CAPITAL

    NAZARETH CHILD & FAMILY

    $50,000
    ROCKWELL, NC2024

    OPERATIONS

    ROWAN-CABARRUS YMCA

    $45,000
    SALISBURY, NC2024

    OPERATIONS

    ROWAN-SALISBURY SCHOOL

    $30,000
    SALISBURY, NC2024

    OPERATIONS

    BOYS SCOUTS OF AMERICA

    $25,000
    ALBEMARLE, NC2024

    OPERATIONS

    RUFTY-HOLMES SENOIR CENTER

    $17,500
    SALISBURY, NC2024

    OPERATIONS

    NAZARETH CHILD & FAMILY

    $180,000
    ROCKWELL, NC2023

    OPERATIONS

    ONE LOVE COMMUNITY PROGRAM

    $167,500
    SALISBURY, NC2023

    OPERATIONS

    FAMILIES FIRST NC

    $125,207
    SALISBURY, NC2023

    OPERATIONS

    SALVATION ARMY

    $99,000
    SALISBURY, NC2023

    OPERATIONS

    CAPSTONE RECOVERY

    $63,000
    SALISBURY, NC2023

    OPERATIONS

    FAMILY CRISIS COUNCIL

    $61,200
    SALISBURY, NC2023

    OPERATIONS

    COMMUNITY IN SCHOOLS

    $45,000
    SALISBURY, NC2023

    OPERATIONS

    BOYS SCOUTS OF AMERICA

    $45,000
    ALBEMARLE, NC2023

    OPERATIONS

    ROWAN-CABARRUS YMCA

    $45,000
    SALISBURY, NC2023

    OPERATIONS

    ROWAN-SALISBURY SCHOOL

    $27,000
    SALISBURY, NC2023

    OPERATIONS

    RUFTY-HOLMES SENOIR CENTER

    $13,050
    SALISBURY, NC2023

    OPERATIONS

    MAIN STREET MISSION

    $10,656
    CHINA GROVE, NC2023

    OPERATIONS