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Nonprofit Chief Marketing Officer Salary in the San Diego–Chula Vista–Carlsbad Metro

See how Chief Marketing Officer pay compares across nonprofits in the San Diego–Chula Vista–Carlsbad metro area — by budget size. Built from IRS Form 990 filings across 186,890 nonprofits. This metro is a free preview; the full set of 30 metro-area benchmarks is part of a paid plan.

Chief Marketing Officer pay in San Diego–Chula Vista–Carlsbad

In San Diego–Chula Vista–Carlsbad, a Chief Marketing Officer at a $10M – $25M nonprofit is paid a median of $154,201. Pay tracks organization size closely: the median is $103,092 at $2.5M – $5M organizations and $180,836 at $50M+ ones. Figures are medians of what organizations reported on their IRS Form 990 filings — half of comparable leaders are paid less, half more.

Median Chief Marketing Officer compensation in San Diego–Chula Vista–Carlsbad by annual budget, with the number of filings behind each figure.
Annual budgetMedian payFilings
$2.5M – $5M$103,0925
$10M – $25M$154,20110
$50M+$180,83620

Source: IRS Form 990 Part VII, as filed. Kindora does not audit, verify, or certify any figure.

How San Diego–Chula Vista–Carlsbad compares

At $10M – $25M organizations, a Chief Marketing Officer in San Diego–Chula Vista–Carlsbad is paid a median of $154,201 — 9% below the national median of $169,868 for the same budget size. That ranks 22 of 30 we publish for this role and budget size.

Median Chief Marketing Officer pay at $10M – $25M organizations, ranked, with San Diego–Chula Vista–Carlsbad and its nearest neighbors.
RankPlaceMedian payFilings
20Miami–Fort Lauderdale–Pompano Beach$157,06612
21Phoenix–Mesa–Chandler$156,62119
22San Diego–Chula Vista–Carlsbad$154,20110
23Seattle–Tacoma–Bellevue$152,7148
24St. Louis$152,1307

Every number here summarizes what nonprofits reported on their public IRS Form 990 filings. Filings can contain errors and we don't certify any figure — for a decision that matters, check the organization's actual 990. How we build these benchmarks →

What you get

Free, interactive nonprofit pay benchmarks from public IRS filings.

Source
IRS Form 990 Part VII
Coverage
186,890 nonprofits
Freshness
Data as of September 2026
Cost
Free, no login required
Format
Interactive · 6 cuts · live

Built from the public IRS Form 990 Part VII filings as the IRS publishes them.

How we built these benchmarks

  • Source: IRS Form 990 Part VII filings (the public disclosure of nonprofit officer pay).
  • Positions classified by an AI model into 14 standard nonprofit leadership roles.
  • Peer cells require at least 5 filings; smaller samples are suppressed.
  • Latest data: September 2026.

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