Pure Good Foundation primarily funds workplace/employee-directed philanthropy, channeling most of its support through Benevity-managed online giving vehicles that permit Pure Good and Pure Storage employees to make and match donations. Nearly all dollars are large, centralized grants to U.S. and U.K./European online giving foundations rather than direct programmatic investments, indicating the foundation’s role as a corporate philanthropy facilitator. This structure supports broad, employee-selected causes rather than a small set of mission-specific nonprofits.
Pure Good Foundation’s recent giving is defined by employee-directed philanthropy routed through Benevity-managed online giving foundations. The largest grants in the file are not to a single program nonprofit, but to infrastructure organizations that cover monthly donations and grants made by Pure Good and Pure Storage employees across U.S., European, and Australian nonprofits. That pattern places the foundation in a facilitation role: it channels broad workplace giving rather than concentrating on one program area. Within that structure, the foundation still makes targeted grants. Kaboom Inc. received $92,763 to support the Playground Project, and San Francisco Aids Foundation received $5,200 for health, wellness, and social justice for communities most impacted by HIV. Pure Good Foundation also gave $20,475 and $16,025 to Globalgiving for a GTM Move to Modern campaign, showing that its support can extend to nonprofit infrastructure and modernization work as well as direct charitable programs. The recent record also includes smaller local grants, including support for Mountain View Whisman School District and The Please Foundation, alongside international workplace-giving allocations. Together, these grants show a foundation that combines centralized employee-giving vehicles with selective project and general support.
Employee giving infrastructure is the clearest theme. Pure Good Foundation gave $1,935,214 to American Online Giving Foundation Inc and $452,254 to The UK Online Giving Foundation Inc to cover monthly donations and grants made through Benevity to U.S. and European nonprofits. It also made a $5,337 grant to Australian Online Giving Foundation Inc for the same purpose, extending the model to Australia. The foundation also funds community and cause-specific projects. Kaboom Inc received $92,763 to support the Playground Project, linking the funder to playground development. In health and equity work, San Francisco Aids Foundation received $5,200 for health, wellness, and social justice for communities most impacted by HIV. A separate line of support goes to nonprofit operations and technology. Pure Good Foundation granted Globalgiving $20,475 for a GTM Move to Modern campaign, after a similar $16,025 grant in the prior year.
$868K
$18.1M
$1.8M
$1.2M
Most grants fall between $5K and $127K, with a median of $16K.
25th Percentile
$5K
Median
$16K
75th Percentile
$127K
Top 4 recipient countries by grant volume for Pure Good Foundation.
| Rank | Country | Grants | Total | Share |
|---|---|---|---|---|
| 1 | United StatesDomestic | 23 | $4.6M | 74.2% |
| 2 | United Kingdom | 6 |
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Highly concentrated: very few large grants that primarily fund third‑party workplace giving platforms; funding is recurrent to the same intermediaries and intended to enable employee donations across many beneficiary organizations rather than targeted, program-specific grants.
Notable grantees: American Online Giving Foundation Inc., The UK Online Giving Foundation Inc., The UK Online Giving Foundation
Pure Good Foundation’s grant sizes are bimodal. The typical grant size ranges from a p25 of $5,337 to a median of $16,025, with a p75 of $127,420. The grant list shows both very large centralized transfers and much smaller local or project-specific awards. The pattern is recurring rather than one-off in several cases: American Online Giving Foundation Inc and The UK Online Giving Foundation appear in multiple years, and Globalgiving was funded in two consecutive years for the same campaign. Pure Good Foundation is a regular funder, not a DAF, and it does not fund individuals or make program-related investments.
Pure Good Foundation gives nationally, with the heaviest concentration of grants in Florida and 30% of grants going to recipients in California. Recent recipients include Clearwater, Florida; Bethesda, Maryland; Washington, DC; Mountain View and San Francisco, California; and Boone, North Carolina. Outside the U.S., the record includes Cirencester in the UK and Chatswood, New South Wales, in Australia. The recipient-country mix is mostly U.S.-based, with additional grants in the UK and Australia.
Its largest recent grants support employee-directed giving infrastructure through Benevity-managed online giving foundations. It also funds selected project and general support grants, including a playground project, HIV-related community support, and nonprofit technology modernization.
Yes. American Online Giving Foundation Inc and The UK Online Giving Foundation appear in more than one grant year, and Globalgiving received support in consecutive years for the same campaign. The record shows repeated funding alongside one-off project grants.
The typical grant size is p25 $5,337, median $16,025, and p75 $127,420. The record includes both small awards and very large transfers tied to workplace-giving infrastructure.
The foundation gives nationally, with the highest grant count in Florida. California accounts for 30% of grants to recipients, and recent recipients also appear in Maryland, Washington, DC, North Carolina, the UK, and Australia.
Recent named support includes the Playground Project at Kaboom Inc, a GTM Move to Modern campaign at Globalgiving, and health, wellness, and social justice work for communities most impacted by HIV at San Francisco Aids Foundation.
2025
Source: IRS Form 990-PF, fiscal year 2025.
| $1.1M |
19.4% |
| 3 | Czech Republic | 1 | $65K | 3.2% |
| 4 | Australia | 1 | $5K | 3.2% |
Recipient country reflects the grantee's headquarters per IRS 990-PF and Schedule F filings, not the program's implementation country.
Current and upcoming funding from Pure Good Foundation that your nonprofit may be able to apply for.
Who can apply: The page does not specify detailed eligibility criteria. Organizations should demonstrate alignment with one or more of the strategic focus areas and submit an inquiry for consideration.
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Most recent grants reported to the IRS.
| Recipient | Location | Amount | Year | Purpose |
|---|---|---|---|---|
| AMERICAN ONLINE GIVING FOUNDATION INC | CLEARWATER, FL | $899,648 | 2025 | GENERAL SUPPORT |
| AMERICAN ONLINE GIVING FOUNDATION INC | NEWARK, DE | $481,146 | 2025 | GENERAL SUPPORT |
| THE UK ONLINE GIVING FOUNDATION | CIRENCESTER | $398,894 | 2025 | GENERAL SUPPORT |
| REWRITING THE CODE | DURHAM, NC | $300,000 | 2025 |
| GENERAL SUPPORT |
| ALAKA'I O KAUA'I | KAPAA, HI | $96,014 | 2025 | GENERAL SUPPORT |
| THE UK ONLINE GIVING FOUNDATION | RIVERSIDE, LO | $86,921 | 2025 | GENERAL SUPPORT |
| SAZIME STORMY | PRAGUE | $65,000 | 2025 | GENERAL SUPPORT |
| ASTRAEA LESBIAN FOUNDATION FOR JUSTICE | NEW YORK, NY | $31,798 | 2025 | GENERAL SUPPORT |
| VISITORG PHILANTHROPIC FOUNDATION | NEW YORK, NY | $29,443 | 2025 | GENERAL SUPPORT |
| MICHAEL PHELPS FOUNDATION | LITCHFIELD PARK, AZ | $25,000 | 2025 | GENERAL SUPPORT |
| URBAN GREEN LAB | NASHVILLE, TN | $25,000 | 2025 | GENERAL SUPPORT |
| PROJECT HELPING | CENTENNIAL, CO | $23,703 | 2025 | GENERAL SUPPORT |
| STEMETTE FUTURES | LONDON | $13,385 | 2025 | GENERAL SUPPORT |
| WINE TO WATER | BOONE, NC | $5,390 | 2025 | GENERAL SUPPORT |
| NEIGHBORHOOD FOREST | MINNEAPOLIS, MN | $5,000 | 2025 | GENERAL SUPPORT |
| CHARITABLE GIVING | TAVISTOCK, EN | $2,647 | 2025 | GENERAL SUPPORT |
| VISITORG PHILANTHROPIC FOUNDATION | NEW YORK, NY | $2,120 | 2025 | GENERAL SUPPORT |
| KYNDKITS | SANTA CLARA, CA | $310 | 2025 | GENERAL SUPPORT |
| AMERICAN ONLINE GIVING FOUNDATION INC | CLEARWATER, FL | $606,794 | 2024 | COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL US NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES. |
| THE UK ONLINE GIVING FOUNDATION | CIRENCESTER | $127,420 | 2024 | COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL EUROPEAN NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES. |
| KABOOM INC | BETHESDA, MD | $92,763 | 2024 | TO SUPPORT THE PLAYGROUND PROJECT |
| GLOBALGIVING | WASHINGTON, DC | $20,475 | 2024 | GTM MOVE TO MODERN CAMPAIGN |
| SAN FRANCISCO AIDS FOUNDATION | SAN FRANCISCO, CA | $5,200 | 2024 | TO SUPPORT HEALTH, WELLNESS, AND SOCIAL JUSTICE FOR COMMUNITIES MOST IMPACTED BY HIV. |
| MOUNTAIN VIEW WHISMAN SCHOOL DISTRICT | MOUNTAIN VIEW, CA | $574 | 2024 | TO SUPPORT LOCAL HOMELESS FAMILIES |
| WINE TO WATER | BOONE, NC | $400 | 2024 | GENERAL SUPPORT |
| AMERICAN ONLINE GIVING FOUNDATION INC | CLEARWATER, FL | $1,935,214 | 2023 | COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL US NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES. |
| THE UK ONLINE GIVING FOUNDATION INC | CIRENCESTER, GL | $452,254 | 2023 | COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL EUROPEAN NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES. |
| GLOBALGIVING | WASHINGTON, DC | $16,025 | 2023 | GTM MOVE TO MODERN CAMPAIGN |
| MOUNTAIN VIEW WHISMAN SCHOOL DISTRICT | MOUNTAIN VIEW, CA | $7,906 | 2023 | GENERAL SUPPORT |
| THE PLEASE FOUNDATION | NEW ORLEANSL, LA | $6,950 | 2023 | GENERAL SUPPORT |
| AUSTRALIAN ONLINE GIVING FOUNDATION INC | CHATSWOOD NSW | $5,337 | 2023 | COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL AUSTRALIAN NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES. |
AMERICAN ONLINE GIVING FOUNDATION INC
$899,648GENERAL SUPPORT
THE UK ONLINE GIVING FOUNDATION
$398,894GENERAL SUPPORT
ALAKA'I O KAUA'I
$96,014GENERAL SUPPORT
THE UK ONLINE GIVING FOUNDATION
$86,921GENERAL SUPPORT
SAZIME STORMY
$65,000GENERAL SUPPORT
ASTRAEA LESBIAN FOUNDATION FOR JUSTICE
$31,798GENERAL SUPPORT
MICHAEL PHELPS FOUNDATION
$25,000GENERAL SUPPORT
STEMETTE FUTURES
$13,385GENERAL SUPPORT
NEIGHBORHOOD FOREST
$5,000GENERAL SUPPORT
CHARITABLE GIVING
$2,647GENERAL SUPPORT
KYNDKITS
$310GENERAL SUPPORT
COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL US NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES.
THE UK ONLINE GIVING FOUNDATION
$127,420COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL EUROPEAN NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES.
TO SUPPORT HEALTH, WELLNESS, AND SOCIAL JUSTICE FOR COMMUNITIES MOST IMPACTED BY HIV.
MOUNTAIN VIEW WHISMAN SCHOOL DISTRICT
$574TO SUPPORT LOCAL HOMELESS FAMILIES
AMERICAN ONLINE GIVING FOUNDATION INC
$1,935,214COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL US NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES.
THE UK ONLINE GIVING FOUNDATION INC
$452,254COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL EUROPEAN NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES.
AUSTRALIAN ONLINE GIVING FOUNDATION INC
$5,337COVERS MONTHLY DONATIONS AND GRANTS MADE THROUGH BENEVITY TO ALL AUSTRALIAN NONPROFIT ORGANIZATIONS BY PURE GOOD AND PURE STORAGE EMPLOYEES.