Based in United States
Google for Nonprofits (program of Google / Alphabet Inc.)
Mountain View, California, United StatesWebsite
About Google for Nonprofits (program of Google / Alphabet Inc.)
Google for Nonprofits is Google/Alphabet’s program providing tech-focused, in-kind support to eligible nonprofit organizations worldwide. The program emphasizes digital capacity building—granting access to Google Workspace, YouTube Nonprofit tools, analytics, and substantial Google Ads in-kind credits—so nonprofits can boost visibility, fundraising, and program delivery through Google products. Eligibility rules (e.g., 501(c)(3) requirement in the U.S. and verification via partner organizations in many countries) and product-specific policies shape who receives support.
Focus Areas
Digital capacity building for nonprofits (Google Workspace, Google Cloud tools)Pro bono / in-kind advertising support (Google Ad Grants — up to $10,000/month in ad credits)Video and storytelling support via YouTube Nonprofit featuresData and analytics enablement for nonprofit impact measurementGlobal nonprofit eligibility & verification support (TechSoup partner flows)
Giving Approach
Programmatic, largely in-kind support delivered through a centralized online program: product access and ad-credit grants. Organizations must register and be verified (country-dependent); benefits are ongoing while eligibility and product policies are maintained. There are no open-ended unrestricted cash grants—support is predominately technology, platform access, and ad credits.
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